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Cost, Revenue, and Profit Maximization & The Price System at Work

Chapter 5 Section 3
&
Chapter 6 Section 2

AB
CostExpenditures needed to achieve a business goal
Fixed CostCosts incured, even if the plant is idle
Variable CostCost that changes when the business rate of operations changes
Total Costthe sum of all fixed and total costs
Marginal Costthe difference in cost it takes to produce one more unit.
overheadThe total of all of your fixed costs
Total Revenueall of the earnings from selling units.
Marginal Revenuedifference in earning from selling an additional unit
Marginal AnalysisUsed to compare extra benefits to extra costs in calculating production
Break Even Pointtotal output a business needs to sell to cover all of its costs
Profit Maximizing Quantity of Outputpoint in which marginal cost and marginal revenue are equal. (ideal profit)
Economic ModelSet of assumptions used to analyze behavior and predict outcomes
Market EquilibriumSystem where prices are relatively stable and quanity demanded and supplied are equal
surplushaving MORE than demanded
Shortagevaving LESS than demanded
Equilibrium PriceThis is the cost of a product when supply of the product meets demand of the product.



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