| A | B |
| Marketing | The process of developing, promoting, and distributing products |
| Product | Goods, service, or idea that are used by consumers |
| Consumer | Customer; a person who uses a product |
| Goods | Products that you can use everyday, like a basketball |
| Service | Product - something you pay someone to do for you |
| Idea | Product - something that teaches or informs |
| Promotion | The process of getting consumers to want to buy your products |
| Advertising | Another word for promotion |
| Slogan | A catchy phrase that identifies your project |
| Logo | A catchy picture that identifies your product |
| Entrepreneur | A person who organizes, operates, and assumes the risk for a business venture. |
| Successful Marketing does this | Gets the consumer to buy the product |