| A | B |
|---|
| Entrepreneur | An individual who undertakes the risk associated with creating, organizing, and owning a business |
| Entrepreneurship | The process of starting and operating one’s own business |
| Business ethics | Applying principles of right and wrong to situations in the workplace |
| Code of ethics | A systematic set of rules and procedures used to guide the behavior of an individual, a business, or a culture |
| Innovation | A new or different product |
| Mission statement | A written description of the purpose of a company and the management’s philosophy. |
| Opportunity | An idea that has commercial value |
| Small business | Sometimes referred to as “mom and pop” businesses. Small businesses are generally started to create jobs for the owners. |
