| A | B |
| Don't criticize condemn or complain. | If you want to gather honey, don't kick over the beehive. |
| Give honest and sincere appreciation. | Big Secret of Dealing with People |
| Arouse in the other person an eager want. | He who can do this has the whole world with him. He who cannot walks a lonely way. |
| Become genuinely interested in other people. | Do this and you'll be welcome anywhere. |
| Smile. | A simple way to make a good first impression. |
| Remember that a person's name is to that person the sweetest and most important sound in any language. | If you don't do this, you are headed for trouble. |
| Be a good listener. | An easy way to become a good conversationalist. |
| Talk in terms of the other person's interest. | How to interest people |
| Make the other person fell important and do it sincerely. | How to make people like you instantly. |
| The only way to get the best of an argument is to avoid it. | You can't win an argument |
| Show respect for the other person's opinions. Never say, "You're wrong." | A sure way of making enemies and how to avoid it. |
| If you are wrong, admit it quickly and emphatically. | If you're wrong, admit it. |
| Begin in a friendly way. | A Drop of Honey |
| Get the other person saying "yes, yes" immediately | The Secret of Socrates |
| Let the other person do a great deal of the talking. | The safety valve in handling complaints |
| Let the other person feel that the idea is his. | How to Get Cooperation |
| Try honestly to see things from the other person's point of view. | A Formula That Will Work Wonders for YOu |
| Be sympathetic with the other person's ideas and desires. | What Everybody Wants |
| Appeal to the nobler motives. | An appeal that everybody likes |
| Dramatize your ideas. | The movies do it. TV does it. Why don't you do it? |
| Throw down a challenge. | When nothing else works, try this. |
| Begin with praise and honest appreciation. | If you must find fault, this is the way to begin. |
| Call attention to people's mistakes indirectly. | How to criticize and not be hated for it. |
| Talk about your own mistakes before criticizing the other person. | Talk about your own mistakes first |
| Ask questions instead of giving direct orders. | No one likes to take orders |
| A real leader will always ... | Let the other person save face |
| Praise the slightest improvement and praise every improvement. Be "hearty in your approbation and lavish in your praise. | How to spur people on to success |
| Give the other person a fine reputation to live up to. | Give a dog a good name |
| Use encouragement. Make the fault seem easy to correct. | Make the fault seem easy to Correct |
| Make the other person happy about doing the thing you suggest. | Making People Glad to Do What You Want |