| A | B |
| confidentiality | the state of keeping or being kept secret or private |
| customizable | able to be modified to suit a particular individual or task |
| customer relationship | the connection between a company and its existing customers |
| diminished | made smaller or less |
| eliminated | to put an end to or get rid of; to remove from consideration |
| equip | to supply with necessary supplies or features |
| FIFO | first in, first out inventory valuation method; means the first goods purchased are the first goods sold |
| grievance | a cause of distress felt to afford reason for complaint or resistance |
| hazards | a source of danger; risk |
| incident | a case or instance of something happening; an event or occurrence |
| incorporated | to include (something) as part of something else |
| innovative | having new ideas about how something can be done |
| maneuver | skillful action or management |
| perishable | likely to perish; liable to spoil or decay |
| personnel | a group of people employed in a business or an organization; a department within a company or organization that deals with the people who work for it |
| price sensitive | denotes a product whose sales are greatly influenced by the price |
| reliability | the quality or state of being fit to be trusted or relied on |
| resent | to feel annoyance or anger at |
| reserved | cautious in words and actions; kept or set apart for future or special use |
| spouse | someone who is married; a husband or wife |
| subtle | difficult to perceive; delicate |
| target market | a group of customers within the serviceable available market that a business has decided to aim its marketing efforts toward |