| A | B |
|---|
| balance | Playing with asymmetry and symmetry by placing main subjects off center and balancing the opposite sides. |
| framing | A physical frame in an image that leads the viewer's eye into the picture. |
| viewpoint | Taking viewers higher, lower, closer, and around a subject from a unique perspective. |
| rule of thirds | The eye naturally goes to two thirds up the page and to the left--reading left to right and top to bottom. |
| points of interest | When you determine which area of a photograph or design is most important. |
| diagonals | Using lines to create dynamic compositions |
| contrast | Our eyes go to the brightest point in the frame as well as to points of high contrast. |
| simplicity | Declutter your images and help viewers focus on one element; paying attention to what's in the background. |
| depth | Building elements along the z-axis in your designs. |
