| A | B |
|---|
| When designing a layout, try not to _________ align. | center |
| Which font(s)should you avoid? | Times, Arial, Helvetica |
| Your Resume, letterhead and business card should have a ________________ image. | consistent |
| You should fill up the page with text and graphics. Blank space is too boring and bad design. | false |
| Vary the space between items to indicate the closeness or the importance of the relationship. | proximity |
| two topics are closely related to each other should be | close together |
| Be conscious about every element you place on the page. | alignment |
| a stronger form of being consistent | repetition |
| Which is an example of a repetitive element? | bullets, typefaces, lines, colors |
| Which is an example of adding contrast. | rules (lines), typefaces, colors, directions |
| the strong black box with white text is a way of adding | contrast |
| Robin suggests "stealing" other ideas | true |
| if you simply follow those four principles, you will be creating dynamic, interesting, organized pages you will be proud of. | true |
| How can you increase your visual awareness? | see it, say it, sketch it |
| The goal(s) of graphic design is | Get attention, create a memorable visual, impression, communicate a message. |
| The design and layout of your project makes no difference because people will always stop long enough to see what you have to communicate. | false |
| The trick to using size for visual impact is that it has to have a strong | contrast |
| size always mean bigger | false |
| cropped images are more interesting than just a flat picture | true |
| when an image that we know well is cropped and going off the edge of a page, our minds can't fill in the rest of the shape, so always include the full picture | false |
| In order to make your designs eye-catching you must have a dark background color | false |
| color can be typographic black and white. | true |
| color which recedes from our eyes | cool |
| color which comes forward | warm |
| On a business card a tiny splash of a second color is more powerful, has a stronger impact, and looks more sophisticated | true |
| toss your first idea and spend some time figuring out what evokes the intended message other than the ordinary, expected solution by | Using a fun typeface, Experimenting with other layouts besides centered,Trading the cute photo for a more unexpected image |
| what is a blat? | colored shape behind a clip art |
| A combination of alignments (using centered, flush left, and flush right in one piece) usually | creates a sloppy, weak impression. |
| In PageMaker you should use space before or space after instead instead of hitting the Enter or Return key twice | true |
| Which "Don't" applies to a Brochure design layout? | don't set items centered and flush left,don't use 12-point type for the body copy,don't set the copy to close to the fold |
| On the front cover of a brochure should be the copyright and contact information | false |
| Before you sit down to design the brochure, fold a piece of paper into the intended shape and make notes on each flap | true |
| If your logo design is going to have a chance of being noticed, it needs to have a unique personality that people will not only notice, but remember. | true |
| You should not experiment with your typeface, alignment, proximity, contrast. You should always accept the first design you create on the computer and just print it. | false |
| For many logos, you will need to create several different files to be used for different purposes. | true |
| Many logos are nothing more than | type |
| There is no variety when using one main typeface in the logo. | false |
| Your logo must work in color and black & white | true |
| You’ll see and read at least the headlines of the ads that have more | white space |
| your ad should specifically tell readers what to do (and give them the means to do so, i.e. phone number, email address, web address, etc.) | true |
| A flyer is one of the best places to use | fun and different typefaces,experiment with graphics, size |
| When designing a flyer don’t | put everything in boxes,Set the same amount of space between all elements,Use hyphens for bullets, Center everything on the page and then put small pieces of text or clip art in the corners |
| When designing a Flyer try this—Use | a huge headline or huge clip art or photograph,Interesting typeface in a huge way,Crop a photograph or clip art into a tall narrow shape, place the graphic along the left edge |
| The biggest problems with most flyers created by new designers are a lack of | contrast |
| In a flyer, pull a little of your headline font into the body of the text for | repetition |
| center everything on the page and then stick things in the corners at the bottom is considered a good layout design. | false |
| When designing a flyer, Create a focal point – Put one thing on your page that is huge and interesting and strong. | true |
| Everything on your business card should be aligned with something else such as baseline, right edges or left edges. | true |
| On your business card, Try using periods, small bullets, or blank spaces instead of hyphens and parenthesis in your phone numbers | true |
| Don't be afraid to be assymetrical, to uncenter your format--it often makes the effect stronger. It's okay to do the unexpected | true |
