| A | B |
|---|
| League | group of sports teams or individual athletes that compete against each other in a specific sport |
| Federations | Are responsible for one sport or sometimes a group of similar sport disciplines (i.e. aquatics) |
| Multi Sport Event Organizers | are responsible for the organization of a certain event which contains more than one sport |
| Commissioner | are elected by the owners of the league's teams, and handle matters such as discipline, arbitration of disputes between the teams, etc. |
| Exchange Rates | the value of one currency for the purpose of conversion to another |
| Financial Institutions | an institution that provides financial services for its clients or members (Bank) |
| Tariffs | taxes placed on imported goods |
| Quotas | limit the quantity of goods that move into or out of the country |
| Licenses | permits that a nation grants to businesses that want to import or export goods |
| Embargoes | A policy that suspends all import-export trade with another country |
| Distributor | An agent who sells directly for a supplier and maintains an inventory of the supplier’s products |
| Secondary research | Obtaining and using data collected for another reason |
| Primary research | Collecting your own information, first hand |
| Subset | a group of people that is part of a larger group |
| Correlation | level of affiliation (or relationship) between two items (or variables) |
| Distribution Channel | The path through which goods and services travel from the vendor to the consumer |
| Channel Management | The process by which a producer or supplier directs marketing activity by involving and motivating parties comprising its channel of distribution |
| Market research | identification of a specific market and measurement of its size and other characteristics |
| Product research | Identification of a need or want and the characteristic of the good or service that will satisfy it |
| Consumer research | Identification of the preferences, motivations, and buying behavior of the targeted customer |
| Product/Service Management | The process of creating and changing the information about a company's catalog of offerings |
| Pricing | Method adopted by a firm to set its selling price |
| Promotion | The advancement of a product, idea, or point of view through publicity and/or advertising |
| Selling | The last step in the chain of commerce where a buyer exchanges cash for a seller's good or service, or the activity of trying to bring this about |
