| A | B |
| Alternate text | Text that appears when a user holds the cursor over an image;serves as the keywords representing the image. |
| AND | Boolean search operator that requires both search terms to be included in the search results. |
| Boolean operator equivalent | Symbols used to replace Boolean terms such as “+” for AND, “-“ for NOT |
| Boolean search string | Search string using terms such as AND, OR, or NOT to refine search results |
| Bot | Application that combs the Internet, cataloging all the Web pagesit finds and storing the results in a searchable database. Also called a spider or crawler. |
| Crawler | Program that combs the Internet, cataloging all the Web pages itfinds and storing the results in a searchable database. Also called a spider or bot. |
| Google | Most popular search engine |
| Index | Massive searchable database used by search engines to organize Web page information. |
| Indexers | Programs used by search engines to organize can create searchable databases of Web page information |
| Keyword | Words used to search a Web site |
| Meta tag | Invisible HTML descriptions or keywords used by Web developers to describe the content on their Web site; used by crawlers to index the content of the site. |
| NOT | Boolean operator that excludes specific words from search results |
| OR | Boolean search operator that requires one or the other keywords to be included in the search results. |
| Search engine | Applications that comb the Internet, cataloging all the Web pages they find and storing the results in a searchable database. |
| Spamming | Unethical practice where Web designers put misleading or repetitive Meta tags in the coding of their sites in hopes of gaining better positions in search engine results. |
| Specialty search engine | Search engines targeted at helping users find results within a very specific category of content. |
| Spider | Application that combs the Internet, cataloging all the Web pages it finds and storing the results in a searchable database. Also called a crawler or bot. |
| Suggested links | Links generated by a user’s browsing history that point to relevant web sites. |
| Web directory | Manually compiled database of Web sites. |
| Yahoo! | Popular search engine site. |