| A | B |
| small business | an independently owned business usually the owner is the manager |
| virtual business | a business that operates and advertises on the internet |
| business plan | a written description of a new business that describes all aspects of the business |
| executive summary | a brief account of the key points contained in a business plan |
| vision statement | establishes the scope and purpose of company and company values and beliefs |
| mission statement | explains the major goals of a business |
| marketing plan | discusses how a company makes its customers aware of its products and services |
| company description | an outline of the business |
| organizational plan | specifies the people who will run the firm, and the form of business |
| financial plan | provides proof the new business will be financially healthy |