| A | B |
|---|
| Elements of Design | The tools used to achieve the principles of design. |
| Line | The most basic element of design that connects two dots. |
| Form | An element of design that has shape and volume. |
| Shape | An element of design that lies within boundaries of a line. |
| Space | The area around or inside of a form. |
| Texture | An element of design that relates to how something feels or appears to feel. |
| Pattern | The repetition of a design in an orderly manner. |
| Color | The most important element of design. |
| Principles of Design | Guidelines designers use to create good design using the elements of design. |
| Balance | A principle of design where the elements are in equilibrium. |
| Symmetrical (formal) Balance | dentical proportion and arrangement of objects on both sides of a center point. |
| Asymmetrical (informal) Balance | Arrangement of different but equivalent objects on each side of a center point. |
| Emphasis | A principle of design that is the focal point. |
| Rhythm | A principle of design where an element is repeated or altered to create visual movement. |
| Scale | A principle of design where the size of objects must be in agreement with each other. |
| Proportion | A principle of design of the ratio of an object to part of the object. |
| Golden Mean | Proportions that are unequal ratios are more pleasing than ratios that are equal. |
| Variety | A principle of design where change is made to part of a design to keep a design from being boring. |
| Unity | A principle of design where a common characteristic creates a feeling of cohesiveness. |
| Harmony | The end result when the elements and principles work together to create aesthetically pleasing design. |
