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2.0 Video Design

AB
Adjusting Track LevelsIncreasing or decreasing the volume of individual tracks to ensure all tracks are audible and blend well together
Audio EffectsAdjustments to audio clips used to change the original sound in order to reach the desired outcome
B-rollSupplemental or alternate film footage intercut with the main shot in a video production
Back LightA lighting effect where the light source is behind the subject, thus placing the subject between the light source and the viewer
Background AudioMusic and/or sounds used together with a voiceover (usually at a lower volume) to add interest and depth to an audio production
Close-up ShotShows a particular part of a subject with more detail, example: framing a subject from shoulders up
Cloud StorageTechnology that allows a working document or project to be stored electronically and accessed by different parties
CollaborationThe action of working with someone to produce or create something
CraneThe camera physically moves vertically (up or down)
CrossfadeA gradual volume transition from one audio clip to another
Depth of FieldThe distance between the nearest and the furthest objects that give an image judged to be in focus in a camera
DollyThe camera physically moves toward or away from the subject to make it appear closer or further away
Establishing ShotSets up a context for the scene by showing the relationship between the subject(s) and their environment
Extreme Close-Up ShotShows a particular part of a subject with extreme detail
Extreme Wide ShotUsed to show the subject and its environment from further back than a typical wide shot
FadeA gradual change of volume used to change between clips of audio
Field of ViewThe area that is visible as seen through the camera
FeedbackVerbal or written responses containing information about a client’s reaction to a designer’s performance of a task
Fill LightA supplementary light used with the key light to soften shadows
Firewire CableMethod of transferring information between digital devices, especially audio and video equipment, also known as IEEE 1394
Fish Eye LensAn ultra wide-angle lens that produces strong visual distortion intended to create a wide panoramic or hemispherical image
FocusAdjusting the camera’s lens settings to make the footage of the subject clear and not blurry
HDMI CableHigh-Definition Multimedia Interface (HDMI) is a compact audio/video interface for transmitting uncompressed digital data
High Angle ShotWhen camera location is above normal eye-level compared to the subject, makes the subject appear small, weak, inferior, or scared
IrisAdjust the camera’s lens settings to allow the appropriate amount of light into the camera
Key LightThe main source of light in a photograph or film
LoopTo repeat a particular section of audio
Low Angle ShotWhen camera location is below normal eye-level compared to the subject, makes the subject appear tall, powerful, dominating, or scary
Macro LensA lens type for taking photographs unusually close to the subject
Medium ShotShows a part of the subject with more detail while still giving an impression of the location or environment, example: framing a subject from waist up
Natural SoundProduced by natural sources in their normal environment
PanHorizontally pivoting the camera left or right; physical location of the camera does not change
RCA CableSometimes called a phono connector or cinch connector, RCA is a type of electrical cable commonly used to carry audio and video signals, known for its distinct red, white, and yellow connectors
Recorded Narration (Voiceover)The voice of an unseen narrator speaking (as in a motion picture or television commercial)
RedesignUses the provided feedback to make changes to the original project with the ultimate goal of meeting the client’s needs, could occur several times throughout the time span of a particular project
ResearchView a collection of similar projects for ideas and inspiration, research possible copyright or trademark issues associated with the nature of the project, find assets (pictures, audio, video, etc.) needed to create the project
Rule of ThirdsMentally dividing the frame into thirds both horizontally and vertically (similar to a tic-tac-toe board)
TakeA scene or sequence of continuously recorded visions and/or sounds
Telephoto LensA lens with a longer focal length than standard lens, giving a narrow field of view and a magnified image
TiltVertically pivoting the camera up or down; physical location of the camera does not change
Trim/SpliceStarting and stopping audio clips at a defined point in the recording
TruckThe camera physically moves horizontally (left or right)
Video Editing SoftwareManipulates video footage and adds the desired effects to convey the intended message
White BalanceAdjusting the camera’s color settings to match true white; results in all other colors becoming balanced
Wide ShotShows subject and location or environment in its entirety, example: showing the entire building
ZoomUses the mechanics of the camera’s lens to make the subject appear closer or further away; physical location of the camera does not change



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