| A | B |
| Buyer’s market | “The best time for consumers to buy; characterized by large supply |
| Capital goods | Manufactured or constructed items that are used in the production of goods and services |
| Consumer | Anyone who uses goods and services. |
| Consumer goods | Tangible items produced for personal use. |
| Consumption | The process or activity of using goods and services. |
| Demand | The quantity of a good or service that buyers are ready to buy at a given price at a particular time. |
| Distribution | “A marketing/business function that is responsible for moving |
| Economic resources | The human and natural resources and capital goods used to produce goods and services. |
| Economic want | Desires for items that can only be obtained by spending money |
| Economics | ”The study of how to meet unlimited |
| Economizing | ”The process of deciding which goods and services will be purchased or provided so that the most satisfaction can be obtained. |
| Elastic demand | A form of demand for products in which changes in price correspond to changes in demand. |
| Elasticity | An indication of how changes in price will affect changes in the amounts demanded and supplied. |
| Equilibrium price | The point at which the quantity of a good that buyers want to buy is equal to the quantity that sellers are willing to sell at a certain price. |
| Excess demand | The situation that exists when demand is greater than supply |
| Excess supply | The situation that exists when supply is greater than demand |
| Exchange | The process of trading one good/service for another |
| Factors of production | Productive resources; human and natural resources and capital goods |
| Form utility | Usefulness created by altering or changing the form or shape of a good to make it more useful to the consumer. |
| Goods | Tangible objects that can be manufactured or produced for resale |
| Human resources | People who work to produce goods and services. |
| Industrial goods | Tangible items that will be consumed by industrial users. |
| Inelastic demand | A form of demand in which changes in price do not affect demand |
| Law of demand | Economic principle which states that the quantity of a good or service that people will buy varies inversely with the price of the good or service. |
| Law of supply | Economic principle which states that the quantity of a good or service that will be offered for sale varies in direct relation to its price. |
| Law of supply and demand | Economic principle which states that the supply of a good or service will incr. when demand is great and decr. when demand is low |
| Market price | Actual price that prevails in a market at any particular moment |
| Natural resources | Any resource found in nature that is used to produce goods and services |
| Noneconomic want | Desires for things that can be obtained without spending money |
| Opportunity cost | The benefit that is lost when you decide to use scarce resources for one purpose rather than for another |
| Place utility | Usefulness created by making sure that goods or services are available at the place where they are needed or wanted by consumers. |
| Possession utility | Usefulness created when ownership of a product is transferred from the seller to the user. |
| Price | The amount of money paid for a good |
| Producer | The people who make or provide goods and services. |
| Production | The economic process or activity of producing goods and services |
| Rationing | A function of relative prices that determines who gets the goods and services produced; determining how scarce resources will be distributed. |
| Relative prices | One price compared to another; the ratio between two prices |
| Scarcity | A condition resulting from the gap between unlimited wants for goods and services and limited resources. |
| Seller’s market | The best time for producers to sell; characterized by large demand |
| Services | Intangible activities that are performed by other people for money; productive acts that satisfy economic wants. |
| Substitution effect | A phenomenon that occurs when changes in relative prices cause buyers to replace the purchase of one product with another |
| Supply | The quantity of a good or service that sellers are able and willing to offer for sale at a specified price in a given time period. |
| Time utility | Usefulness created when products are made available at the time they are needed or wanted by consumers. |
| Trade-off | Giving up all or a part of one thing in order to get something else. |
| Utility | ”Usefulness; capable of satisfying wants and needs.” |
| Want | A desire for something that may or may not be required |