| A | B |
|---|
| Social Media | interactive presence which allows individuals to engage in sharing information with one another. |
| Social Networking | use of specific websites and applications to develop a “network” with other users, or to find people with similar interests to oneself |
| Instant Messaging | form of communication service which enables a user to create a private chat with another user to communicate in real time over the Internet |
| Video-sharing | process of uploading, publishing and sharing video clips online |
| Image-sharing | process of uploading, publishing and sharing photos online |
| Blogging | writing and publishing posts, at any length and time, on a blog such as Blogger®; typically in a chronological format |
| Microblogging | writing and publishing short, frequent posts to a microblog such as Twitter® |
| Live Streaming Video | content sent in compressed form over the Internet and displayed by the viewer in real-time |
| Virtual Reality | realistic, real-time, three-dimensional computer simulation of physical objects and space; allows users to ‘interact’ and have sensory experiences of the actors, images and sounds through sensors attached to the user’s body which track movement |
| 360 Video | created with a camera system which simultaneously records all 360 degrees of a scene |
| Social Commerce | form of electronic commerce which uses social networks to facilitate the buying or selling of products |
| Peer-to-Peer Platforms | community directly to other based members; marketplace for example, which allows Etsy® members to communicate and sell |
| Group Buying Platforms | marketplace enough buyers which agree offers to make products the purchase; and services for at example, a reduced Groupon® rate when |
| Peer Recommendation | Platforms marketplace products based which on a offers member’s product purchasing or service history; reviews for and example, in return Amazon® recommend |
| Social Shopping | Platforms online stores businesses all in one place; which for allow example, consumers Wanelo® to search and follow their favorite |
| Social Network-Driven | Commerce Platforms marketplace which allows sales to be driven by referrals from established social networks; social networks collect data to provide accurate suggestions and recommendations on goods and services |
