| A | B |
|---|
| Structure | Stage of Production Process where flowcharts and storyboards are made |
| Define | Stage of Production Process when the client defines the goals of the product as well as the target audience |
| Design | Stage of Production Process when design comps are produced and product may by redesigned based on feedback |
| Build and Test | Stage of Production Process when the product is created and is revised based on testing or focus group feedback |
| Delivery | Stage of Production Process when the product is launched and search engine hits are optimized |
| Target Audience | A segment of the population the client wants to reach with their product |
| Demographics | Statistical data used to define the target audience |
| Deliverables | The specific products or services the client requires you to produce |
| Design comps | Establishes what the website will ultimately look like from font choice and color to images used; acts like a template |
| Wireframe | A layout of a web site that demonstrates what interface elements will exist on key pages and site navigation |
| Prototype | A mock-up or demo of what a website will look like when it goes live, includes interaction |
