| A | B |
|---|
| hospitality industry | a group of businesses related to lodging and food service management |
| tourism industry | a group of businesses that encompass transportation vendors and promote travel/vacations |
| service | an intangible thing that is a task performed for customers by a business |
| perishability | the probability of a product ceasing to exist or becoming unusable |
| intangibility | things that cannot be touched |
| changeability | being subject to change or alteration |
| safety | regulations in food-service, lodging, and flying that have been enacted to protect people |
| diversity | ethnic, socioeconomic, and gender variety |
| ecotourism | branch of tourism that encompasses adventure tourism and sustainable development |
| market segments | groups of consumers categorized by a specific characteristic |
| convenience | products must be easily accessible with consumers placing an emphasis on the value of time and money |
