| A | B |
|---|
| International Marketing | Marketing a product in another country |
| differentiation | Customizing a product to appeal to different markets. |
| globalization | The international economic relationships resulting from the integration of the world's markets. |
| box office | Income from ticket sales. |
| polyglots | People who speak many languages. |
| What businesses should do before creating international marketing strategies | Assess the potential customers in the targeted countries including legal, political, and religious overviews of the targeted countries. |
| This sport was banned in China from 1949 to the mid 1980's for being "too extravagant" | Golf |
| This sport has been described as the game for polyglots. | baseball |
| This company provided an app that offered access to their social media website for mobile phone users who have simple phones, not smartphones. | Facebook |
| This organization gets consumer feedback from thousands of fans that can be used to adjust their live coverage and marketing strategies. | NASCAR |
