| A | B |
| Lowes | Do it yourself home owners |
| Ollie's | Bargain shoppers |
| Best Buy | Electronics customers |
| Woodcraft | Wood working hobbyists |
| World Market | Specialty foods customers |
| Bass Pro Shop | Fishing and water enthusiast |
| Hollister | Teenagers and college students |
| K and W cafeteria | Senior citizens |
| A Pea in the Pod | Pregnant woman |
| Toys R Us | Families with small children |
| Dick’s Sporting Goods | Sporting enthusiast |
| Michael’s | Females who enjoy crafts |
| Car Max | Customers shopping for a good reliable car |
| Office Depot | Customers with office supply needs |
| FedEx Store | Customers with shipping and office services needs |
| Aldi | Bargain food shoppers |
| Express | Young fashion customers |
| Bed Bath and Beyond | House wares customers |
| Nordstrom’s | Upscale customers |
| Trader Joes | Specialty health food customers |