| A | B |
|---|
| .GIF | Indexed color format (256 colors) which supports a transparency layer |
| .JPEG | Most common graphic file format, full color graphic format (16.7 million colors) with a relatively small file size |
| .PNG | Supports advanced transparency with a relatively average file size |
| .TGA | Format most commonly used by digital scanners, it is a full color format (16.7 million colors) and produces a relatively large file size |
| .TIFF | Versatile graphic file type that can use a variety of color formats, works best for desktop publishing or print work |
| Adjusting Levels | Changing highlights, shadows, and mid-tones of a photo |
| Balance | How design elements are arranged either horizontally or vertically on the canvas |
| Bitmap Graphics | Using square pixels arranged in a grid that have assigned colors, they lose clarity when scaled up, also referred to as raster graphics |
| Black and White | Uses only true black and true white |
| Brightness | How light or dark a color appears; adding black or white changes a color's brightness |
| CMYK | (Cyan, Yellow, Magenta, Black) optimized for printing purposes |
| Color | Helps identify objects in a design; creates visual flow in a design; communicates feelings and moods to the audience or viewer; consists of hue, saturation, and brightness |
| Color Correction | Adjusting the color values of a photo to make them appear more realistic or to achieve the desired effect |
| Complementary Colors | Colors across from one another on the color wheel |
| Contrast | The amount of separation between the darkest areas of an image and the brightest areas; adding contrast causes an image to be more defined |
| Curved Lines | Gently bent; give a soft, relaxed feel to a design |
| Diagonal Lines | Slanted; add interest to a design |
| Digital Graphics | Any image created or edited by a computer |
| Emphasis | Center of interest in a design |
| Exposure | The amount of light in a photo; under-exposed is not enough light, while over-exposed is too much light |
| Grayscale | Uses true black, true white, and all shades of gray in between |
| Horizontal Lines | Carry eye left and right; convey a feeling of calm or peacefulness |
| Hue | The name given to a color |
| Porportion | A size relationship between components of a design |
| Resolution | Describes the clarity of bitmap graphics, determined and defined by the number of Pixels Per Inch (PPI) or DPI (Dots per inch) |
| RGB | (Red, Green, Blue) optimized for viewing on a screen |
| Rythm | Creating the feeling of movement in a design |
| Saturation | The intensity of a particular color |
| Sharpness | The clarity of detail in a photo |
| Texture | Combination of dots, lines, and colors used create the illusion of a surface appearance; adds depth and dimension to a design |
| True Color | All possible color combinations |
| Unity/Harmony | When all components of a design look as if they belong together |
| Vector Graphics | Use mathematical formulas to define lines, points, curves, and other attributes, do not lose clarity when scaled up, best type of graphic for printing in large scale |
| Vertical Lines | Carry the eye up and down; convey a feeling of awe or challenge |
