A | B |
where all of the sections and their corresponding page numbers are listed | table of contents |
The paragraph format that may be used in DECA written projects where there is a full space between lines | double spacing |
a number system based on the ancient Roman system(I. II. III. Etc) | roman numerals |
the profusion of options in the modern marketplace forces us to make repeated decisions that may drain psychological energy while decreasing our abilities to make smart choices | consumer hyperchoice |
strategy where stores create imaginative environments that transport shoppers to fantasy worlds or provide other kinds of stimulation | retail theming |
the conscious designing of a space and its various dimensions to evoke certain effects on buyers | atmospherics |
a process that occurs when the consumer experiences a sudden urge to purchase an item that he or she cannot resist | impulse buying |
small set of consumers that try out a new product while being observed by company personnel | focus group |
general attitudes about shopping | shopping orientation |
a term to describe the new sharing economy where people rent or barter what they need rather than buying it | collaborative consumption |