| A | B |
|---|
| these products in the United States may be in the growth stage in other global markets | outdated products |
| Retailers who are in business in states with these are prohibited from using the loss-leader technique to attract customer | minimum price laws |
| a price that is ___ ___ will lose money for the company | too low |
| a firm's percentage of the total sales volume generated by all competitors in a given market | market share |
| MANY price changes will be made for products introduced with | skimming prices |
| Penetration pricing is most effective for | short-term sales |
| a calculation used to determine the relative profitability of a product | Return on investment |
| these factors make flexible pricing more feasible | Computer technology and databases |
| first step in price planning | cost and expense analysis |
| product life-cycle stage when marketers are looking for new market segments | maturity |
| a company has a sale based on the Christmas season , waht type of discount would this be considered | seasonal discount |
| everyday low pricing is this type of pricing strategy | psychological pricing |
| percentage that a company sells in a given industry | market share |
| Wages, rent, and dues are all examples of | price |
| most temporary pricing strategy | promotional |
| the anticipated satisfaction consumers place on a product | value |
| if the price of a product increases but the customer's demand remains the same taht product is said to have | inelastic demand |
| customers will make these based on product prices | judgments |
| the reason that some sporting event tickets are priced higher than others is because of this type of pricing | demand-oriented |
| in this pricing strategy, marketers first calculate costs or making a product and cost of their expenses before setting thier price | cost-oriented pricing |
| pricing strategy used when a company prices its products in line with bids submitted by competitors | competitive-bid |
| this pricing strategy used when a company either prices ending in 0 or ending in .99 | odd-even pricing |
