| A | B |
|---|
| Accounting | process of keeping and interpreting financial record |
| Administrative services | career area in which employees facilitate business operations through a variety of administrative and clerical duties, |
| Banking services | career area in which employees are primarily concerned with accepting deposits, lending funds, and extending credit to bank |
| Business information management | umbrella term covering those careers that provide a bridge between business processes/initiatives and IT |
| Corporate finance: | function in a company that manages policy and strategy for (and the implementation of) capital structure, budgeting, acquisition and investment, financial modeling and planning, funding, dividends, and taxation |
| Creativity | ability to generate unique ideas, approaches, and solutions |
| Enthusiasm | Intense interest or excitement |
| Finance | process of obtaining funds and using them to achieve the goals of the business |
| Flexibility | ability to adapt to changes as they occur |
| General management: | career area in which employees focus on planning, organizing, directing, and evaluating part or all of a business organization through the allocation and use of financial, human, and material resources |
| Human resource management: | career area in which employees focus on the staffing activities that involve planning, recruitment, selection, orientation, training, performance appraisal, compensation, and safety of employees |
| Insurance | contractual agreement in which one company (insurer) will pay for specified losses incurred by the other company (insured) in return for installment payments (premium) |
| Marketing | organizational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relations in ways that benefit the organization and its stakeholders |
| Marketing communications: | career area in which employees focus on marketing activities that inform, remind, and/or persuade the targeted audience of ideas, experiences, goods/services, and/or images |
| Marketing management: | career area in which employees focus on all marketing functions, including channel management, marketing-information management, pricing, product/service management, promotion, and selling |
| Marketing research | career that involves the systematic gathering, recording, and analyzing of data about problems relating to the marketing of goods and services |
| Merchandising | The process of having the right goods in the right place at the right time in order to make a profit |
| Operations management | career area in which employees focus on planning, organizing, coordinating, and controlling the resources needed to produce/provide a business’s goods and/or services |
| Securities and investments industry | Total of businesses consisting of brokerage firms, investment banks, and stock exchanges, all of which support the flow of funds from investors to companies and institutions |
| self-confidence: | positive belief in your own talents, skills, and objectives |
| Selling | marketing function that involves determining client needs and wants and responding through planned, personalized communication that influences purchase decisions and enhances future business opportunities |
| Trustworthiness | Reliability; the quality of deserving others’ confidence |
