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EC-910 Glossary - 2

AB
Operating expensesAll of the expenses involved in running a business that are not directly related to production
PricingA marketing function that involves determining and adjusting prices to maximize return and meet customers’ perceptions of value
ProfitMonetary reward a business owner receives for taking the risk involved in investing in a business; income left once all expenses are paid
RiskThe possibility of loss or failure
Profit motiveThe desire to make a profit, which moves people to invest in business
ResourceAny item that is used to accomplish another activity, such as producing/providing goods and services
SuppliersVendors; businesses from which other businesses buy goods or services
TaxesMonies that individuals or businesses must pay to the government
Private enterprise systemAn economic system in which individuals and groups, rather than the government, own or control the means of production; also known as free market economy, private profit system, market system, capitalistic system, or free enterprise system


Business Marketing Teacher, Career Technical Education
CENTRAL CABARRUS HIGH SCHOOL
Concord, NC

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