| A | B |
| Robert Merton's American Values | wealth success power prestige |
| Talcott Parsons' American Values | our work ethic, be on time, follow rules |
| real culture | how our society functions |
| ideal culture | how we would like our society to function |
| norms | agreed upon expectations of behavior |
| folkway | socially approved behaviors |
| more | behaviors that reflect moral behavior |
| law | behaviors enacted by force of the state |
| taboo | behaviors absolutely forbidden by society |
| gemeinschaft | homogenous community, often subculture |
| gesellschaft | often heterogenous, large, multicultural |
| subculture | group that exist within society |
| counterculture | grou[ that exists in oppostion to society |
| assimilation | foreign cultures absorped into mainstream |
| ethnocentrism | judging other cultures against one's own |
| nationalism | belief that one group has superiority |
| social control | ostracism, fines, punishment |
| cultural diversity | when subcultures exist within a large community |
| Graham Sumner | author of Folkways (1906) |
| Israel Zangwill | author of The Melting Pot (1908) |