| A | B |
| argument | making a claim and supporting it using logic |
| persuasion | making a claim and supporting it using feelings and emotions |
| claim | the position that you are trying to get your readers to accept |
| evidence | facts that support your claim |
| bridge/ warrant | statement that explains how the evidence supports and connects to the claim |
| counterclaim/ counterargument | challenging the argument by addressing the position of someone who may not agree with the argument |
| turn-back/ refutation | demonstrating why the counter-argument is wrong |
| audience | Who will be affected by the topic? Who will read the essay? |