| A | B |
| Design Principles | Balance, Rhythm, Emphasis, Unity |
| Design Elements | Line, Shape, Texture, Space, Size, Value, Color |
| Informally balanced | A graphic design that is asymmetrical |
| Negative Space | Space around and between the subject of an image |
| Line | Any mark that connects any two points |
| Shape | Anything that has height and width |
| Texture | The look and feel of a surface |
| Space | The distance or area between or around things |
| Size | How big or small something is |
| Value | The darkness or lightness of an area |
| Color | It can convey emotion, create contrast and add interest |
| Balance | An equal distribution of visual weight |
| Rhythm | A pattern created by repeating elements that are varied |
| Emphasis | What stands out the most gets noticed first |
| Unity | All the elements look like they belong together |