| A | B |
|---|
| Culture is best described as a society's THIS | personality |
| functional area of culture is most closely related to the idea of a common worldview | ideology |
| usually dictate what is right and wrong, acceptable or unacceptable | norms |
| the way people maintain an orderly social life. | social structure |
| focusing on the functional areas of a cultural system | ecology |
| mainstream culture to modify symbols identified with "cutting edge" subcultures and present these to a larger audience. | cooptation |
| Products are winnowed out as they make their way down the path from conception to consumption | cultural selection |
| Buying Birks, cage-free eggs, electric cars, selfies, and high tech furniture are part of THIS | cultural movement |
| In the cultural production process, the people who control the flow of information between producers and customers | cultural gatekeepers |
| Movie and restaurant reviewers, magazine editors, retail buyers and DJ's are considered THESE because they filter information. | gatekeepers |
| A story containing symbolic elements that express the shared emotions and ideals of a culture | myth |
| Wedding rice, birthday candles, and diplomas are considered | ritual artifacts |
| The second stage in the rite of passage is THIS | liminality |
| A set of multiple symbolic behaviors that occur in a fixed sequence and tend to be repeated | ritual |
| Brands that we closely link to our rituals are called ________ brands; once they become imbedded in our rituals we are unlikely to replace them. | fortress |
| Grooming rituals express two kinds of binary opposition: private/public and THIS | work leisure |
| As a relationship grows and progresses, gift giving tends to become more | altruistic |
| A special ritual marking a person's transition from one role to another | rite of passage |
| When everyone agrees not to give Christmas presents and someone gives one to you and you now feels you must give also | reciprocity norm |
| consumption occurs with objects and events that are considered to be ordinary and everyday | profane |
| Through the process of THIS, objects associated with sacred events or people become sacred in their own right. | contamination |
| The systematic acquisition of a particular object or set of objects | collecting |
| When a sacred item or symbol is removed from its special place or is duplicated in mass quantities, then it becomes profane as a result of | desacrilization |
| Consumers who always are on the lookout for novel products or services and who are first to try something new are THIS | innovators |
| a very short-lived fashion. | fad |
| the mental characteristics of people and the way they relate to their environment and social group | Ideology |
| A cultural _________ _________ is a creative subsystem, a managerial subsytem, or a communication subsystem | production system |
| an object that is admired strictly for its beauty or because it inspires emotional reaction | art product |
| Cosmological, sociological, and Psychological are all interrelated functions of THESE | Myths |
| Gestation, presentation, & reformulation are 3 distinct stages of THESE rituals | Gift Giving |
