| A | B |
|---|
| persuasive | convincing |
| active voice | subject performs the action |
| investigate | to observe by close examination and systematic inquiry |
| concise | short and clear |
| promotional | a special deal for a product |
| constructive | useful |
| feedback | a review of work |
| kerning | space between characters |
| serif | font with decorative "tails" |
| leading | space between lines of text |
| copyright | the legal right to control the use of original work |
| justification | textual alignment |
| widows & orphans | stranded lines of a paragraph appearing alone on a page |
| criteria | standards of judgment |
| chronological | from first to last |
| imperative mood | a sentence which commands |
