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Java Games: Flashcards, matching, concentration, and word search. |
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Advertising/Propaganda Terms--Synonyms
Many advertising/propaganda techniques are known by a range of names. This activity will help you match the similar names for those techniques.
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| A | B |
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| glittering generalities | word fogging |
| plain folks | deceptive tone |
| clouding the issue | red herring |
| card stacking | supressed evidence |
| hasty generalization | misleading statistics |
| false dilemma | limiting alternatives |
| poisoning the well | implying faults of competitors |
| transfer device | using emotional associations |
| convincing by authority | authority testimonials |
| bandwagon | appeal to status |
| name calling | connotative language (negative) |
| selective wording | connotative language (negative) |
| fear | cause and effect |
| glittering generalities | purr words |
| clouding the issue | creating false differences |
| testimonial | celebrity endorsement |
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