| A | B |
|---|
| propoganda | systematic presentation of information to promote or injure a cause, group, or nation |
| bandwagon | urges you to "jump on the bandwagon" by suggesting that you should do or believe something because "everyone" is doing it |
| testimonial | experts or famous people sometimes give a personal "testimonial" about a product or idea |
| emotional appeal | using words that appeal to your emotions rather than your logic or reason |
| "plain folks" | ordinary people (or people who pretend to be ordinary) are used to persuade others |
| false cause and effects | used to suggest that because one event happened first, it caused a second event to occur: the two events may not be connected |
| stereotypes | unfair generalizations about a group |
| symbols | emblems, words, or objects that represent something else |
| caricature | a picture or discription that exaggerates the defects or pecularities of something |
| imagery | use of words to create the sensory impressions of actual experience |
| indoctrinate | to instill ideas and beliefs through systematic teaching and discipline |
| exaggeration | an overstatement or enlargement of the facts |
| "Big Lie" | a false statement or enlargement of the facts |
| bias | an unfounded preference or dislike; a prejudice |
| transfer | the moving of positive or negative feelings, ideas, or attitude about one thing to a different thing |
| media | the channels through which information is broadcast; a means of mass communication |
| name calling | the use of critical labels, false negative attacks, or derisive descriptions to unfairly portray people |
| card stacking | the intentional presentation of only good facts or bad facts to shape opinion about someone or something |
| glittering generalities | part of the truth is generally from a shred of evidence |
