| A | B |
| Date Line | Information at the start of the story giving location and date of story. |
| Lead | The first few sentences of a news story informing the reader of the 5 w's. |
| Caption | Descriptive Information appearing with a picture. |
| By Line | Name of the writer appearing above the article |
| Perspective | Subjective evaluation of relative significance; a particular point of view |
| Name Plate | A newspaper's name printed in special type on the front page. |
| Index | An alphabetized list of the contents of the paper. |
| Deck | A secondary headline providing additional information about a story. |
| Quotations | Words said by people connected to the news story. |
| Advertisements | A notice, such as a poster or a paid announcement in the print, broadcast, or electronic media, designed to attract public attention or patronage. |