| A | B |
|---|
| closing the sale | obtaining positive agreement from the customer to buy |
| buying signals | the things customers do or say to indicate a readiness to buy |
| trial close | an inital effort to close a sale |
| which close | customer is encouraged to make a decision between two items |
| standing-room-only close | used when a product is in short supply or when the price will be going up in the near future |
| direct close | the method of asking for the sale |
| service close | explains services that overcome obstacles or problems |
| suggestion selling | selling additional goods or services to the customer |
| relationship marketing | strategies businesses use to stay close to their customers |
