| A | B |
|---|
| Causal | Show how certain factors produce particular effects. |
| Continuum | Organize ideas by gradation. Example: from most important to least important. |
| Topical (or Categorical) | Consider parts of the whole. |
| Narrative | Tell a story. |
| Motivated Sequence | Follow the 5 psychological steps from gaining attention to calling for action. |
| Spatial (or Geographic) | Organize information by location. |
| Problem/Solution | Analyze a problem and propose a solution. |
| Chronological | Develop a timeline. |
| Web | Spin out ideas from a central (or core) idea. |
| Journalistic Questions | Who, What, When, Where, Why, and How? |
| Multiple Perspectives | Consider different points of view. |
| Compare and Contrast | List ways objects or concepts are similar and different from one another. |
| Elimination | Examine and eliminate solutions to a problem until the one preferred remains. |
