| A | B |
|---|
| Sale Advertisement | Inform Audience of a Sale |
| Informative Advertisement | Educate the Audience |
| Emotional Advertisement | Associate a Feeling with a Product/Service |
| Exposure Advertisement | Maintain / Create a Pulic Image |
| Advertisement Elements | Copy & Advertiser Identification |
| Printed Ads | Published & Distributed |
| Before Creating on the Computer | Plan & Brainstorm using Paper & Pencil |
| Document Design | Creation of Visual & Physical Presentation of a Publication |
