| A | B |
|---|
| hearing | being able to detect sounds |
| listening | getting meaning from sounds that are heard |
| prejudice | a belief that is previously formed that may not be grounded in facts |
| critical listening | not only comprehending what is said, but testing the strength of the ideas |
| goal | speaker's purpose for giving the speech |
| main ideas | the speaker's most important points |
| supporting details | examples, facts, statistics, reasons, anecdotes or expert testimony to back up main ideas |
| persuasion | attempting to convince others to do something or change a belief of their own free will |
| propoganda | persuasion that deliberately discourages people from thinking for themselves |
| transfer | propaganda technique that builds a connection between two things that are not logically connected |
| bandwagon | a propaganda technique that encourages people to act because everyone else is doing it |
| name-calling | a technique that uses labeling to arouse powerful negative feelings with no evidence to support the claim |
| card-stacking | a technique that is based on half truths, which leaves the listener with an inaccurate impression |
| stereotype | a technique that is a biased belief about a whole group of people and is based on insufficient evidence |
| loaded words | words that arouse very strong positive or negative attitudes toward a person, group or idea |
| emotional appeals | a technique that uses statements to arouse emotional reactions - useful in persuasive speaking |
