Analyzing the Graphical War on Drugs - Rnd 2

You have been selected to participate in a study on the role of advertisements on drug abuse prevention. You will be asked to answer multiple choice questions regarding various advertisements. You will also be asked to give your age, gender, and race. All of these results are condfidential and will not be associated with identifiying information. Participation in this study is voluntary; if you choose to withdraw at any time, you will not be penalized in any way. There are no foreseeable medical issues or risks that may stem from taking this test, but some advertisements do include intense images. Benefits of participating in this study are that you will aid understanding of the role of advertising in drug abuse prevention.
If you would like a copy of the completed study you may request one from the student researcher using the contact information below:
Jordan Alfredson- jdalfredson@comcast.net

Please rate the following advertisements and answer the free response questions that follow.



A red asterisk (*) indicates required questions.


  1. I have read and reviewed the attached document regarding the nature of this study, and I agree to participate in this survey.*
    Yes
    No


  1. To what degree does this advertisement persuade you to abstain from drugs? Please use the scale below as a reference.

    1=No, The message does not persuade me to abstain from drugs.
    5=Yes, I would never do drugs after seeing this advertisement.


    *
    1 2 3 4 5


  1. Please refer to the advertisement above for this question:

    Please provide the first three words that come to your mind when you see this advertisement. *


  1. Please wait 5 seconds before moving to the next question.

    [no answer is required for this question]

    null
    null


  1. To what degree does this advertisement persuade you to abstain from drugs? Please use the scale below as a reference.

    1=No, The message does not persuade me to abstain from drugs.
    5=Yes, I would never do drugs after seeing this advertisement.
    *
    1 2 3 4 5


  1. Please refer to the advertisement above for this question:

    Please provide the first three words that come to your mind when you see this advertisement. *


  1. Please wait 5 seconds before moving to the next question.

    [no answer is required for this question]

    null
    null


  1. To what degree does this advertisement persuade you to abstain from drugs? Please use the scale below as a reference.

    1=No, The message does not persuade me to abstain from drugs.
    5=Yes, I would never do drugs after seeing this advertisement.
    *
    1 2 3 4 5


  1. Please refer to the advertisement above for this question:

    Please provide the first three words that come to your mind when you see this advertisement. *


  1. Please wait 5 seconds before moving to the next question.

    [no answer is required for this question]

    null
    null


  1. To what degree does this advertisement persuade you to abstain from drugs? Please use the scale below as a reference.

    1=No, The message does not persuade me to abstain from drugs.
    5=Yes, I would never do drugs after seeing this advertisement.
    *
    1 2 3 4 5


  1. Please refer to the advertisement above for this question:

    Please provide the first three words that come to your mind when you see this advertisement. *


  1. Please wait 5 seconds before moving to the next question.

    [no answer is required for this question]

    null
    null


  1. To what degree does this advertisement persuade you to abstain from drugs? Please use the scale below as a reference.

    1=No, The message does not persuade me to abstain from drugs.
    5=Yes, I would never do drugs after seeing this advertisement.
    *
    1 2 3 4 5


  1. Please refer to the advertisement above for this question:

    Please provide the first three words that come to your mind when you see this advertisement. *


  1. Please wait 5 seconds before moving to the next question.

    [no answer is required for this question]

    null
    null


  1. To what degree does this advertisement persuade you to abstain from drugs? Please use the scale below as a reference.

    1=No, The message does not persuade me to abstain from drugs.
    5=Yes, I would never do drugs after seeing this advertisement.
    *
    1 2 3 4 5


  1. Please refer to the advertisement above for this question:

    Please provide the first three words that come to your mind when you see this advertisement. *


  1. Please wait 5 seconds before moving to the next question.

    [no answer is required for this question]

    null
    null


  1. To what degree does this advertisement persuade you to abstain from drugs? Please use the scale below as a reference.

    1=No, The message does not persuade me to abstain from drugs.
    5=Yes, I would never do drugs after seeing this advertisement.
    *
    1 2 3 4 5


  1. Please refer to the advertisement above for this question:

    Please provide the first three words that come to your mind when you see this advertisement. *


  1. Please wait 5 seconds before moving to the next question.

    [no answer is required for this question]

    null
    null


  1. To what degree does this advertisement persuade you to abstain from drugs? Please use the scale below as a reference.

    1=No, The message does not persuade me to abstain from drugs.
    5=Yes, I would never do drugs after seeing this advertisement.
    *
    1 2 3 4 5


  1. Please refer to the advertisement above for this question:

    Please provide the first three words that come to your mind when you see this advertisement. *


  1. Please wait 5 seconds before moving to the next question.

    [no answer is required for this question]

    null
    null


  1. To what degree does this advertisement persuade you to abstain from drugs? Please use the scale below as a reference.

    1=No, The message does not persuade me to abstain from drugs.
    5=Yes, I would never do drugs after seeing this advertisement.
    *
    1 2 3 4 5


  1. Please refer to the advertisement above for this question:

    Please provide the first three words that come to your mind when you see this advertisement. *


  1. Please indicate your age below:*
    13-19
    20-29
    30-39
    40-49
    50 or older


  1. Please indicate your gender below:*
    Male
    Female


  1. Please indicate your ethnicity below:*
    White
    Black
    Asian
    Hispanic
    Other