Warm-Up_Blockbuster

Changing Times

The movie rental company Blockbuster Inc. has filed for bankruptcy. One contributing factor to the company's decline was the change in habits of movie watchers. Instead of renting movies from a store like Blockbuster, many people began using subscription services like Netflix, vending machines like Redbox and on-demand movies. Blockbuster does offer these services already, and plans to continue to adapt to better reach customers. But first it needs to reorganize itself. As a class, read about another company in the newspaper.