Marketing Ch 5 Pre-Unit Survey

Final Consumers and Their Buying Behavior
Name: 


  1. I can explain how economic needs influences buyer behavior
     
      1 2 3 4 5  
    Beginning  Expert


  1. I can identify psychological variables that affect an individuals buying behavior
     
      1 2 3 4 5  
    Beginning  Expert


  1. I can identify social influences that affect an individual's buying behavior
     
      1 2 3 4 5  
    Beginning  Expert


  1. I can identify situational circumstances that influences a customer's decision making process.
     
      1 2 3 4 5  
    Beginning  Expert


  1. I can list the four components of the hierarchy of needs and give examples of each category.
     
      1 2 3 4 5  
    Beginning  Expert


  1. I can explain how individual attitudes and beliefs impact the decision making process.
     
      1 2 3 4 5  
    Beginning  Expert


  1. I can explain how lifestyle stages influence consumer behavior.
     
      1 2 3 4 5  
    Beginning  Expert


  1. I can identify psychographic dimensions that impact buyer behavior
     
      1 2 3 4 5  
    Beginning  Expert


  1. I can explain the impact that culture and ethics have on buyer behavior.
     
      1 2 3 4 5  
    Beginning  Expert


  1. I can outline the components of the consumer decision making process.
     
      1 2 3 4 5  
    Beginning  Expert





Mrs. Benjamin
Business Education Teacher
1965
Ankeny, IA