BM Event Marketing Campaign Evaluation - Block 4

Complete this survey on your own.
Name: 


A red asterisk (*) indicates required questions.

  1. What is the name of your business?*


  1. How did your group come up with the campaign concept?*


  1. Did you like the general idea of your campaign concept?*
    Yes
    No


  1. How did your agency work as a team? *
    All team members contributed equally
    All team members contributed to the project although some more than others
    Some team members took control of the project because other team members had to be told what to do.
    Some team members did all the work while others did very little or nothing.


  1. How would you rate your marketing campaign plan proposal overall.*
    Excellent
    Good
    Okay
    Needs Work


  1. Check off all the sections you worked on. *
    Research SWOT, or PEST Analysis
    Cover
    Executive Summary
    Objectives - Goals
    Campaign Strategies
    Customer Acquisition and Reach
    Customer Engagement, Retention and Growth Stragegies
    Conclusion - Success Measures
    Slide Presentation
    Presentation


  1. Team Division on Points. For every team member give your team 100 points ( Example: 3 people x 100 points - 300 points. List all your team members. Divide the total of 300 points among the team members by contribution to the business plan ) For Example:

    John Doe - 110 points (he was a team leader and contributer)
    Mary Smith - 100 points (she did her fair share)
    Paul Jones - 90 points (worked when he wanted to work)

    If this team received an 85 on the project the individual grades will be calculated as:

    John Doe - 110 points = 110% x 85 = 93.5
    Mary Smith - 100 points = 100% x 85 = 85
    Paul Jones - 90 points = 80% x = 76.5

    List your team mates and the contribution percentage. Remember to accurately distribute the total amount of points per team members. 100 points per a team member. *


  1. List or Explain ways that could help you to complete the marketing campaign plan better. *


  1. What advice do you have for next year's class who have to complete the marketing campaign proposal plan*





Mrs. Chang
North Hunterdon Business Instructor
North Hunterdon High School
Annandale, NJ